Featured In | Sassy Smith — Aphantasia Academy
Sassy Smith — Aphantasia Academy

Author, Expert & Speaker on
Aphantasia and Invisible Cognitive Differences

Available for keynote speaking, podcast interviews, media comment, and expert features.

About Sassy

The UK's Leading Voice on Aphantasia

Sassy Smith is a trainer, author, and speaker widely recognised as the UK's leading voice on aphantasia and invisible cognitive differences. She is the founder of Aphantasia Academy Ltd and the creator of the Aphantasia Therapist Training programme — the only CPD-accredited specialist training of its kind in the world.

Sassy lives with multisensory aphantasia, SDAM, anendophasia, anauralia, and alexithymia. Her dual perspective as both a specialist trainer and a person with lived experience of all five differences gives her a distinctive and deeply credible voice on a subject that is increasingly reaching mainstream audiences.

Her work has been featured in the Daily Mail Good Health section, BBC Radio Solent, Happiful magazine, and a range of professional and consumer podcasts. She speaks at professional events and conferences, most recently addressing the EMCC UK — the European Mentoring and Coaching Council. Her book, Unseen Minds: A Therapist's Guide to Multisensory Aphantasia and Invisible Cognitive Differences, was published in 2026.

With over 30 years of experience across public and private sectors and a reputation for making complex neuroscience accessible and immediately applicable, Sassy is a compelling, warm, and authoritative guest.

As featured in
Daily Mail
BBC Radio Solent
happiful
Take a Break
Speaking

Speaking Topics

Sassy speaks to therapists, coaches, mental health professionals, corporate wellbeing teams, educators, and general audiences. Each talk is tailored to the audience and can be adapted for keynote, workshop, panel, or media format.

01

The Therapy Gap: 285,000 People Your Training Didn't Prepare You For

An evidence-based exploration of the cognitive differences — aphantasia, SDAM, alexithymia, anendophasia, and anauralia — that affect 1 in 20 therapy clients and remain almost entirely absent from professional training. This talk challenges assumptions about how minds work and offers immediate, practical adaptations any practitioner can use.

CPD events · therapy conferences · training days
02

Unseen Minds: What It Means to Live Without a Mind's Eye

A personal and professional exploration of multisensory aphantasia and its psychological impact. Drawing on lived experience and current neuroscience research, this talk explores what it means to navigate a world built for visual thinkers when you have no inner imagery, no autobiographical memory replay, and no inner voice.

General audiences · wellbeing events · neurodiversity conferences · media
03

The Invisible Client: Neurodiversity, Cognitive Difference, and the Future of Mental Health Practice

A forward-looking talk on what inclusive, accessible therapy and coaching looks like when it accounts for the full diversity of human minds. This talk draws on the ADHD parallel — examining how a specialism that was once invisible is now mainstream — and applies that lens to aphantasia and associated differences.

Professional development events · leadership forums · corporate wellbeing
04

The 1 in 100,000 Advantage: How Specialising in Cognitive Differences Transforms a Therapy Practice

A practical and commercially minded talk for therapists and coaches working in a saturated market. Explores the business case for specialising in aphantasia and invisible cognitive differences, with data on market size, client demand, and the emerging competitive landscape.

Private practice conferences · business of therapy events · coaching professional bodies

Formats Available

  • Keynote (30–60 minutes)
  • Workshop or training day (half or full day)
  • Panel participation
  • Podcast guest (30–90 minutes)
  • Expert comment & media interview

Press & Media

Press & Media

National and specialist press coverage of Sassy's work on aphantasia and invisible cognitive differences.

Daily Mail
Good Health · March 2026
Latest Feature

Daily Mail — Good Health

Why you can't picture your childhood or loved ones' faces

A two-page feature in the Daily Mail's Good Health section exploring what it means to live without a mind's eye. The piece drew on Sassy's personal experience of aphantasia and SDAM, her work training therapists, and the growing body of neuroscience research on invisible cognitive differences.

March 2026  ·  Double-page feature

Read the Article
BBC Radio Solent

Radio · One-hour interview

Aphantasia, mental health, and everyday life

Sassy joined Lucy Ambache's Friday show for BBC Radio Solent as a studio guest for a one-hour programme — covering her personal discovery, the development of the Aphantasia Academy, and what practitioners can do differently for clients with invisible cognitive differences.

Take a Break

Magazine · May 2026

Health section feature — Coming soon

A 500-word piece in the health section of Take a Break magazine, reaching a broad general readership with accessible coverage of aphantasia and invisible cognitive differences.

Coming Soon
happiful

Magazine · May 2020

My story about insomnia

A two-page feature exploring Sassy's experience of insomnia and the role cognitive differences played in her mental health journey. Originally published in print and now available in full online.

Read Article
EMCC UK

Speaking · 2025 Keynote

Aphantasia and cognitive diversity in coaching practice

Sassy addressed the Psychological Coaching SIG of the EMCC UK — the European Mentoring and Coaching Council — on the implications of invisible cognitive differences for coaching relationships and professional development.


Podcast Appearances

Podcast Appearances

Conversations about aphantasia, invisible cognitive differences, and what they mean for therapy, coaching, and everyday life.

It's Not That Deep with Lucy Wood and Adrienne Kirk

Living without mental imagery — and why it changes everything about mental health support

Sassy joined Lucy and Adrienne to talk about what it means to live without mental imagery, why so many people sit in therapy rooms feeling quietly broken, and how understanding aphantasia changes everything about the way we approach mental health support.

Coming Soon

My Soul Life with Susan Scollen

The World of Aphantasia with Sassy Smith

Episode 180

A wide-ranging conversation about what aphantasia is, how Sassy discovered she had it, and what it means for people who have spent years feeling like their mind works differently to everyone else's.

Listen

COACH — The Professional Coaching Podcast

Unseen Landscapes: Coaching Through Aphantasia

Exploring what it means to coach clients who have no mental imagery, and how coaches can adapt their practice to be genuinely inclusive of cognitive differences.

Listen

Redefining Wellbeing with Steph Lee

Neurodiversity in the Workplace

A conversation about how aphantasia and associated cognitive differences show up in professional environments and what employers, coaches, and wellbeing leads can do to support people who think differently.

Listen

Stay Sane With Jane

Did you know that some people aren't able to visualise?

Episode 23

An accessible and warmly conversational episode exploring the basics of aphantasia for a general audience — what it is, how common it is, and why so few people have heard of it.

Listen

The Be Ruthless Show

Visualise This with Sassy Smith

Episode 229

Sassy joins The Be Ruthless Show to challenge the visualisation-heavy world of personal development and explore what growth, goal-setting, and success looks like for minds that don't think in pictures.

Listen
Video Interviews

On Screen

Watch Sassy in conversation about aphantasia, coaching, and the invisible differences that change everything.

Video Interview

A Natter That Matters with Vivienne Joy

Coach trainer and business mentor Vivienne Joy interviews Sassy about aphantasia, coaching, and what it means to think differently.

Watch

She was a natural. Exactly the kind of guest we love to have.

BBC Radio Solent

Work With Sassy

Book Sassy for Your Podcast, Event, or Publication

If you are looking for an expert guest, speaker, or commentator on aphantasia, neurodiversity, invisible cognitive differences, or the intersection of neuroscience and mental health practice, Sassy would love to hear from you.

She is experienced working across a range of formats — from long-form podcast conversations and keynote presentations to short expert comment for print and online features. She is consistently described as warm, knowledgeable, and immediately accessible on what can be a complex topic.

To make an enquiry:

Please include a brief description of your event or publication, your audience, and your ideal format. Sassy aims to respond to all media enquiries within 48 hours.